Hey everyone,
What a week at the Eletrolar Show 2026 in São Paulo, Brazil! We just wrapped up, and honestly, we are still buzzing from the incredible energy you all brought to the AULA gaming booth at Eletrolar Show 2026.
When we planned our booth this year, we decided to drop the heavy, over-the-top decorations. We wanted a clean, minimalist gaming booth design where the focus was 100% on the gaming peripherals and esports gear. No distractions—just pure gaming vibes and hands-on experience with our latest products.
To connect with the local audience, we hosted a football keepie-uppie contest in São Paulo exhibition hall, bringing together gaming and sports passion. The response was incredible, showing how gaming culture in Brazil shares the same energy and passion as football. This is exactly what “Fuel Your Passion” means to us at AULA gaming brand.
Visitors had the chance to experience our latest lineup of AULA mechanical keyboards and gaming peripherals, including:
AULA F75 mechanical keyboard
AULA Nova 99 series keyboard
AULA AG60 / AG63 / AG75 mechanical keyboards
AULA Win60 compact gaming keyboard
AULA Win68 minimalist mechanical keyboard
These models attracted strong attention from users who care about keyboard layout, typing feel, and gaming performance.
For esports and competitive players, we showcased our latest innovation in AULA magnetic switch keyboards, including:
AULA Hero 75 magnetic switch keyboard
AULA Hero 68 esports keyboard
With ultra-fast response, smooth actuation, and tri-mode connectivity (wired / 2.4G / Bluetooth), these models received strong real-time feedback from professional and competitive gamers.
Across the booth, one of the most discussed features was our Tri-Mode Connectivity gaming keyboards, allowing seamless switching between multiple devices for gaming and productivity scenarios. This reflects our direction in building high-performance esports keyboards with multi-device flexibility.
Thank you for visiting the AULA booth at Eletrolar Show 2026 São Paulo, playing with us, sharing feedback, and joining the football challenge.
We are leaving Brazil inspired, bringing back your insights to continue improving our gaming keyboard lineup and esports product design.
See you next time, Brazil!